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Ben Kaluski: The Business Side of Advertising

By: Griffin Platto Welcome back, members! We hope everyone had a wonderful holiday break. As we are all getting back into the swing of new classes, new professors, and new books to buy, one thing remains true—a great Advertising Club meeting is happening this Thursday with Mr. Ben Kaluski from Freshwater Digital. Freshwater Digital is... Continue Reading →

What’s In-Store for Jake Moore

By: Griffin Platto Talk about a finale— the great Jake Moore is here to end our semester with a branding bang! As our last meeting, this is a way to go out in style! As a GVSU alumnus, Jake Moore will give you some reassuring insights into his many, many experiences in the advertising world. ... Continue Reading →

Speed Mentoring 2019

By: Griffin Platto Now is the time to network! Our Speed Mentoring event is our twist on speed dating just with ad professionals. With an event of this grandeur, there will be a shift in venue— Grand Rapids Brewing Company in downtown GR on Wednesday, November 20, from 6pm-8pm. How the event functions is simple—... Continue Reading →

Let’s Talk Shoppe

By: Griffin Platto Our reverse agency tour was a great success! Rob McCarty, Natalie Topalian, and Zach Guy displayed industry life right from our very classroom seats! From giving a peek into their development process to explaining responsibilities of their position, their "tour" was a welcomed and distinct glimpse inside agency life in Grand Rapids.... Continue Reading →

Grand Haven Tour Preparation

By: Griffin Platto For this coming Friday, November 1st, be prepared for a little taste of what Grand Haven advertising agencies are like! With a packed roster of two totally killer agencies, Evenbound and Haven Creative, expect distinct perspectives, informative insights, and good times! To help incite some questions to ask the agencies on our... Continue Reading →

Chicago Trip Highlights

By: Griffin Platto On October 11th, GVSU's Ad Club and PRSSA joined together to tour two Chicago agencies— Havas and Walker Sands. With a big city comes big agencies, and even bigger industry questions to be answered. Of the hours spent in Chicago, here are our takeaways that resonated with us from our wonderful "windy... Continue Reading →

Five Reasons YOU Should Join Ad Club

By: Griffin Platto So, you're thinking about getting into advertising, huh? Well, attending class and getting good grades isn't everything you can do to get in the field! If you are on-the-fence about attending an Advertising Club meeting, here are five quick and simple reasons why you should join! Industry Info Although classes provide a... Continue Reading →

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