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Essential Advice from GVSU Alumni

By: Griffin Platto What better way to prepare for your future career than learning from people that were in your shoes a couple of years ago? This last week, Ad Club hosted a panel of GVSU alumni ready to give their two cents on how to get a job in the industry. A diverse roster... Continue Reading →

Ad Club’s First Meeting Recap

By: Griffin Platto On August 29th, we kicked off our first meeting by introducing our Executive Board, discussing what to expect in future meetings, and finally, playing our nutty networking game— "Pitch the Thrift." At the core of Ad Club is networking with others, so what better way to break the ice than with a... Continue Reading →

Campus Life Night 2019

By: Griffin Platto And so the year begins. . . On Sunday, August 25, the Ad Club Executive Board gathered at their booth to welcome students to the wonders of advertising, and to inform them of the necessity of networking with professionals through Ad Club. Many flocked to the booth to get more information on... Continue Reading →

Rachel Send, Marketing Strategist

By Katy Atkinson We spoke with Rachel Send about the role of research in creating inspiring non-profit brands. Rachel is currently working at Scott Allen Creative as a copywriter and project manager. On top of her other roles Rachel also conducts face to-face interviews that help her uncover meaningful brand insights for her clients. For... Continue Reading →

Elicia Davis, Project Manager

by Christine Melvin We spoke with Elicia Davis of Freshwater Digital to learn more about what it means to be a Project Manager. Elicia used to work in the sales department of Freshwater, but saw the need for a Project Manager at the agency. She is currently the only project manager at Freshwater. In this... Continue Reading →

Stephanie Holmes, Social Media Management

By Nikki Schroeder We spoke with Stephanie Holmes to get the scoop on Social Media Management and Brand Marketing. Currently, Stephanie Holmes holds the position of Senior Brand Marketing at Chacos, formally responsible for Social Media Management at Chacos. In her new position of Brand Marketing, Stephanie is able to work on strategy and brand... Continue Reading →

New Year, New Beginnings

We hope that this past year has been nothing but amazing to our fellow Grand Valley Lakers! While we know that Ad Club has been off to a slow 2019 (two events have been cancelled), our events continue to drudge steadily forward. After a hefty hiatus the blog is back as well! A new year... Continue Reading →

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