By Richard Doyle Podcasts companies are growing, and sparing no expenses Spotify has been making a lot of big plays in building up its podcast platform. As you’ve probably heard they made an exclusive deal for Joe Rogan’s podcast in May, for a rumored $100 million dollars. Last week Spotify has yet again continued its... Continue Reading →
In-House vs. Agency – What Suits You?
By: Jessica Prestigiacomo So, you want to work in the advertising industry? But do you know what kinds of employers you want to work for? Let’s make it simple. There are two different types of advertising employers you can work for: in-house and agency. Each comes with potential positives and negatives, depending on your preferences. ... Continue Reading →
From the Classroom to an Agency
By Hailey Kilbarger As students, we often wonder how the things we are learning in class are going to help us once we enter the actual workforce. Sure we study “real-world” examples and create campaigns for real products, but when it comes to actually working full-time, there seems to be an ominous fog between the... Continue Reading →
ECP Agency Tour
By Lauren Lesniak Started from the bottom, and now just look where he is! Rob Jackson, the Creative Director at Extra Credit Projects (ECP), has had so much success throughout the years that his company has been established. GVSU Ad Club had the privilege of touring Rob's agency on February 19th of this year. As soon... Continue Reading →